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RDO Equipment Co. News - October, 2016

Learn about our stores, equipment, employees and service to the community.


Mary Vermeer Andringa Spends Afternoon with RDO-Vermeer Team

Mary Vermeer Andringa Spends Afternoon with RDO-Vermeer Team

Mary Vermeer Andringa, former CEO and current Vermeer Board Chair, spent the afternoon of August 11 with members of the RDO-Vermeer team in Southern California. Along with Duane Bonini, General Manager, and Marshall Anderson, Executive Vice President, they first visited the Rancho Dominguez store, where Mary spoke to the team members about Vermeer’s current year and what she feels the future holds.

“It was an exciting opportunity for our team to learn more about Vermeer’s business and to have the chance to interact with Mary,” said Duane.

After spending time at the store, they visited one of their top Tree Care customers, West Coast Arborists, Inc. (WCA, Inc.) Established in 1972, this family-owned company provides professional tree maintenance and management services for more than 200 municipalities and public agencies throughout the California, Arizona, and Nevada.

During the visit, Richard Mahoney, Vice President, shared the latest advancements and technologies the WCA, Inc. crews are incorporating into their practices, including an in-house developed mobile application that incorporates all aspects of their operations, from time sheets, work orders, inventories, invoices, scheduling equipment repairs and even ties in with their GPS tracking system. At a moment’s notice they can locate any crew’s exact location and what they are working on. The information is also available live for their customers via personalized customer web sites.

After demonstrating their incredibly powerful scheduling board, Richard went down memory lane with Mary, reminding her of the early days when Bob Qual, the local Vermeer dealer in the early 1970s, took the Richard and his brother, Patrick, under his wing and thus began their 40+ year relationship with Vermeer. 

Bob, referred to by Mahoney as “The Digging Dutchman,” (a digging Dutchman was the original Vermeer logo) mentored and coached the Mahoney brothers on stump removal, life, and business advice in general.

“From humble beginnings to now more than 700 employees and 1,000 pieces of equipment, we attribute a large part of our success to the strong relationship with Vermeer and their rock solid equipment,” said Richard. WCA uses Vermeer products exclusively for their brush chipping and stump removal projects. “In recent years, the RDO-Vermeer team has maintained and enhanced our partnership with the strength of their local dealers and sales, service, and parts teams.”

Mary added, “We believe that our dealer network is one of our most distinguishing competitive advantages. And it’s companies like RDO-Vermeer, which does a great job serving customers and representing the Vermeer brand and principles, that help all of us continue to be leaders in our industry.”

“Our team takes great pride in the relationship we have with both West Coast Arborist, Inc. and Vermeer. Having Mary in our store, and visiting one of our customers, not only helps strengthen our partnerships, but provides a great learning opportunity for us when it comes to supporting our stakeholders,” commented Marshall Anderson, Executive Vice President.