News Room

February Top Moments

What’s New at RDO Equipment Co. – February’s Equipment Industry Update

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When it comes to equipment, the companies who operate it, and the team members who support it, you might say RDO Equipment Co. has nothing but love. Equipment is the lifeblood of our company and our customers’ businesses, too. Whether stories, videos, or social media posts, anything that highlights equipment has a way of getting our blood pumping.  

Of course, being the month of February, it was easy to find plenty of moments near and dear to our hearts. Here’s everything we loved the most in February.  

RDO Equipment Co. – Our News
Nothing quite gives the warm and fuzzies like stories about RDO team members. One Access Your Future intern shared his story about finding his place at RDO, while encouraging others to do the same.

RDO Equipment Co. – In the News
ICYMI, RDO is Precision Farming Dealer Magazine’s 2020 Most Valuable Dealership. While the announcement was made official back in January at the annual Precision Farming Summit, the PFD team hasn’t stopped showing the love.

As part of the award, PFD is producing a series of videos around RDO’s precision agriculture offerings, team members, and unique focus. They have continued to share the videos throughout the month of February, check out three of them:
Getting Inside the RDO Equipment Co. Land Lab with Tony Kramer
Driving Equipment Performance with Analytical Agronomy with Jacob Maurer
How to Make Precision Insurance a Sellable Service with Ben Hilde and Bryce Knowlen

RDO Equipment Co. – on Social Media
Nothing says support like service after the sale – such is the case in Orange County, CA when Account Manager Lance Barker (IG: @rdolanceb) assisted the OC Fire Fighters and OC Fire Authority on operator training for their new Vermeer CTX100 mini skid steer. We love supporting those who keep our communities a safe.

RDO Equipment Co. – on YouTube
RDO is diverse, both in industries served and locations, and two of our favorite videos in February showed this.

In Fargo, North Dakota, the RDO team checked in with Welk’s Lawn Care to talk about how its MetalPless Snow Plow was handling a snowy 2020 year so far, while way down south in Tucson, AZ, Dennis Howard visited with RDO customer, Rodney Day of Day’s Excavating, who says this year is already shaping up to be his most successful yet.


Browse listings of available new John Deere equipment for sale and used John Deere equipment for sale from RDO.

To find out more about Topcon technology, as well as John Deere, Vermeer, and other compact and heavy equipment solutions from RDO, contact your local RDO Equipment Co. store